ACADIA 2010 Proceedings & Catalogue
Client: Association for Computer Assisted Design in Architecture (ACADIA) Committee
Project: Catalog, Proceedings, and Poster Design; Corporate Identity.
Strategy: The design is rooted in an organic generative growth scheme using pixelated scenarios as the underlying visual arc. Pixelations capture the digital nature of ACADIA, while the presented images
unfold as organic, fluid. This design leaves a clear visual brand that renders any fixed logo or iconography unnecessary.